Century PetPals is a new pet product brand established in Los Angeles, California. They product pet toys, treats, bowls, and other accessories. They were in search of a full service digital marketing agency to take over their content marketing, search engine optimization, and brand management.
We were asked to help build Century PetPals brand and source products for them for their launch. They needed a website to be efficient, both on the back end for management to make updates, but also to be more appealing for users who came to the site. They wanted the site to be easy to navigate, fun, and colorful.
Century PetPals works hard to produce high quality products and wanted this to be reflected on their website. They wanted the new site to be more informative, with up to date menus and engaging content.
We created a site that was mobile friendly and had full functionality across multiple platforms and devices. We simplified their process so that visitors could quickly and easily understand what sets them apart from the rest of the industry.
We met with Century PetPals team and decided to build their e-commerce website using WordPress integrated with Woo-Commerce (an open source E-Commerce platform). This platform was selected to introduce e-commerce to the brand.
Our work includes:
- Complete custom design of the website
- Integrated a Wordpress content management and ecommerce system
- Added custom plug-ins and add-ons
- Ability to show images in high-resolution in large format and low-resolution with thumbnails to keep load times short
- Implemented a new photo gallery to showcase products
- Product mockups to make online ordering easier
- Integrated social media management and sharing tools
- Made a conscious effort to highlight Century PetPals by telling their story
- Integrated Email Newsletter sign-up
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About KNG MARKETING GROUP
We are a Tempe, AZ based one-stop shop that meets the business driven, multimedia, and information technology demands of multi-sized businesses in countries across the globe.